Digital Marketing for Estate Agents
More Sellers. More Listings. More Income.
Digital marketing for estate agents should bring in sellers, because listings are what drive your income.
We build campaigns around valuation requests and local authority, so homeowners think of you when they are ready to sell.
Help Me Get More Customers
- Get found online
- Build trust
- Win more business
A digital marketing plan for estate agents
- Facebook and Instagram ads offering free valuations in your suburbs.
- SEO for "estate agent in [suburb]" and "sell my house".
- Just-listed and just-sold posts that show activity.
- Monthly suburb market updates by email.
- Agent profile building on Google and social media.
You know how to sell a home. You just haven't found a team that understands how agents win listings.
Stay front of mind
Homeowners sell every seven to ten years. Regular, useful local content keeps you top of mind until they are ready.
How it works
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Free strategy call
We learn your goals, your budget and where your customers come from today.
1 -
Channel plan
We pick the channels that fit your industry and budget. No channel for the sake of it.
2 -
Launch and manage
We set up tracking, launch the campaigns and manage them week to week.
3 -
Monthly reporting
You see leads, cost per lead and what we are changing next.
4
Why Optimised Web Expert
Optimised Web Expert is a web design and digital marketing agency based in eMalahleni, Mpumalanga, working with businesses across South Africa since 2021.
- One team for your website, SEO, ads and social media.
- We build on WordPress, so you own your website and content.
- Upfront pricing in a written proposal. No surprises.
- Plain-language reporting on the leads we bring in.
See our full digital marketing services, or browse our latest projects.
Frequently asked questions
Do you market individual agents?
Yes. We can build a personal brand for an agent within an agency, or market the whole office.
Can you advertise my listings?
Yes, but we focus the budget on seller leads. The portals already reach most buyers.
What budget do I need?
It depends on your market and the channels we use. We recommend a budget during the free strategy call and put it in writing in your proposal, with upfront pricing for our management.
Ready to get more customers?
Tell us about your business. We'll set up a free strategy call and send a detailed proposal.
- Free strategy call about seller and buyer leads
- Proposal built around your areas and listings
- Upfront pricing in writing
- Regular updates on new enquiries
Get a free strategy call
We reply within 2–3 hours on business days.